
Case Study
Case Study
Accessing Enterprise Decision-Makers at Multi-Billion Organizations
Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).
Case Study
Accessing Enterprise Decision-Makers at Multi-Billion Organizations
Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Case Study
Accessing Enterprise Decision-Makers at Multi-Billion Organizations
Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).
Case Study
Accessing Enterprise Decision-Makers at Multi-Billion Organizations
Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).
The Challenge
Compendium Solutions faced several growth barriers typical for technical B2B service providers:
Long sales cycles and highly specialized buyer requirements
Difficulty reaching decision makers inside organizations with 100–500 employees
Need for consistent, high-quality demand rather than sporadic inquiries
Requirement for leads already aligned with custom software project budgets (€40,000+)
Their team had the delivery capacity — but not a predictable source of enterprise opportunities.
The Challenge
Compendium Solutions faced several growth barriers typical for technical B2B service providers:
Long sales cycles and highly specialized buyer requirements
Difficulty reaching decision makers inside organizations with 100–500 employees
Need for consistent, high-quality demand rather than sporadic inquiries
Requirement for leads already aligned with custom software project budgets (€40,000+)
Their team had the delivery capacity — but not a predictable source of enterprise opportunities.

What We Delivered
135 Qualified B2B Leads
Across multiple high-value verticals:
Project developers
Construction & engineering firms
Aviation companies
Market research organizations
Mid-market enterprises (100–500 employees)
Each lead represented organizations with complex, multi-step software requirements like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).
What We Delivered
135 Qualified B2B Leads
Across multiple high-value verticals:
Project developers
Construction & engineering firms
Aviation companies
Market research organizations
Mid-market enterprises (100–500 employees)
Each lead represented organizations with complex, multi-step software requirements like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Strategic Impact
This engagement demonstrates that:
A data-driven B2B acquisition strategy attracts organizations with clear, budgeted, and urgent software needs
Custom software providers can scale faster when targeting industries with complex operational workflows
Enterprise buyers respond strongly to solution-based positioning paired with structured follow-up systems
Compendium Solutions now enters each quarter with pipeline visibility, strategic deal flow, and a strengthened market position in the mid-market software development space.
This engagement demonstrates that:
A data-driven B2B acquisition strategy attracts organizations with clear, budgeted, and urgent software needs
Custom software providers can scale faster when targeting industries with complex operational workflows
Enterprise buyers respond strongly to solution-based positioning paired with structured follow-up systems
Compendium Solutions now enters each quarter with pipeline visibility, strategic deal flow, and a strengthened market position in the mid-market software development space.
The Challenge
Compendium Solutions faced several growth barriers typical for technical B2B service providers:
Long sales cycles and highly specialized buyer requirements
Difficulty reaching decision makers inside organizations with 100–500 employees
Need for consistent, high-quality demand rather than sporadic inquiries
Requirement for leads already aligned with custom software project budgets (€40,000+)
Their team had the delivery capacity — but not a predictable source of enterprise opportunities.

What We Delivered
135 Qualified B2B Leads
Across multiple high-value verticals:
Project developers
Construction & engineering firms
Aviation companies
Market research organizations
Mid-market enterprises (100–500 employees)
Each lead represented organizations with complex, multi-step software requirements like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Strategic Impact
This engagement demonstrates that:
A data-driven B2B acquisition strategy attracts organizations with clear, budgeted, and urgent software needs
Custom software providers can scale faster when targeting industries with complex operational workflows
Enterprise buyers respond strongly to solution-based positioning paired with structured follow-up systems
Compendium Solutions now enters each quarter with pipeline visibility, strategic deal flow, and a strengthened market position in the mid-market software development space.
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Other case studies
View our other project case studies with detailed explanations