Case Study

Case Study

Accessing Enterprise Decision-Makers at Multi-Billion Organizations

Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Case Study

Accessing Enterprise Decision-Makers at Multi-Billion Organizations

Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Case Study

Accessing Enterprise Decision-Makers at Multi-Billion Organizations

Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Case Study

Accessing Enterprise Decision-Makers at Multi-Billion Organizations

Compendium Solutions needed a predictable pipeline of high-value B2B opportunities. Their target clients operate with long decision cycles and require deeply customized software solutions. The goal was clear: create a steady influx of qualified enterprise conversations. We booked meetings with companies like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

The Challenge

Compendium Solutions faced several growth barriers typical for technical B2B service providers:

  • Long sales cycles and highly specialized buyer requirements

  • Difficulty reaching decision makers inside organizations with 100–500 employees

  • Need for consistent, high-quality demand rather than sporadic inquiries

  • Requirement for leads already aligned with custom software project budgets (€40,000+)

Their team had the delivery capacity — but not a predictable source of enterprise opportunities.

The Challenge

Compendium Solutions faced several growth barriers typical for technical B2B service providers:

  • Long sales cycles and highly specialized buyer requirements

  • Difficulty reaching decision makers inside organizations with 100–500 employees

  • Need for consistent, high-quality demand rather than sporadic inquiries

  • Requirement for leads already aligned with custom software project budgets (€40,000+)

Their team had the delivery capacity — but not a predictable source of enterprise opportunities.

What We Delivered

135 Qualified B2B Leads

Across multiple high-value verticals:

  • Project developers

  • Construction & engineering firms

  • Aviation companies

  • Market research organizations

  • Mid-market enterprises (100–500 employees)

Each lead represented organizations with complex, multi-step software requirements like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

What We Delivered

135 Qualified B2B Leads

Across multiple high-value verticals:

  • Project developers

  • Construction & engineering firms

  • Aviation companies

  • Market research organizations

  • Mid-market enterprises (100–500 employees)

Each lead represented organizations with complex, multi-step software requirements like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Strategic Impact

This engagement demonstrates that:

  • A data-driven B2B acquisition strategy attracts organizations with clear, budgeted, and urgent software needs

  • Custom software providers can scale faster when targeting industries with complex operational workflows

  • Enterprise buyers respond strongly to solution-based positioning paired with structured follow-up systems

Compendium Solutions now enters each quarter with pipeline visibility, strategic deal flow, and a strengthened market position in the mid-market software development space.

This engagement demonstrates that:

  • A data-driven B2B acquisition strategy attracts organizations with clear, budgeted, and urgent software needs

  • Custom software providers can scale faster when targeting industries with complex operational workflows

  • Enterprise buyers respond strongly to solution-based positioning paired with structured follow-up systems

Compendium Solutions now enters each quarter with pipeline visibility, strategic deal flow, and a strengthened market position in the mid-market software development space.

The Challenge

Compendium Solutions faced several growth barriers typical for technical B2B service providers:

  • Long sales cycles and highly specialized buyer requirements

  • Difficulty reaching decision makers inside organizations with 100–500 employees

  • Need for consistent, high-quality demand rather than sporadic inquiries

  • Requirement for leads already aligned with custom software project budgets (€40,000+)

Their team had the delivery capacity — but not a predictable source of enterprise opportunities.

What We Delivered

135 Qualified B2B Leads

Across multiple high-value verticals:

  • Project developers

  • Construction & engineering firms

  • Aviation companies

  • Market research organizations

  • Mid-market enterprises (100–500 employees)

Each lead represented organizations with complex, multi-step software requirements like: Virgin Group (16.6 billion revenue as of 2019) and BMI Group (1.8 billion revenue as of 2021).

Strategic Impact

This engagement demonstrates that:

  • A data-driven B2B acquisition strategy attracts organizations with clear, budgeted, and urgent software needs

  • Custom software providers can scale faster when targeting industries with complex operational workflows

  • Enterprise buyers respond strongly to solution-based positioning paired with structured follow-up systems

Compendium Solutions now enters each quarter with pipeline visibility, strategic deal flow, and a strengthened market position in the mid-market software development space.

Other cases

Other case studies

View our other project case studies with detailed explanations

Other cases

Other case studies

View our other project case studies with detailed explanations

Other cases

Other case studies

View our other project case studies with detailed explanations