Case Study
Case Study
Predictable Enrollment Engine for an Equestrian Center
Fortem, a well-known equestrian center, achieved an exceptional milestone in its first month working with us. In just 30 days, they generated 183 new inquiries, resulting in a fully booked riding schedule for the entire month. The demand increase was so significant that they temporarily paused the campaign to maintain their operational capacity. Most impressive: this was accomplished at a remarkably low cost of just €1.66 per lead.
Case Study
Predictable Enrollment Engine for an Equestrian Center
Fortem, a well-known equestrian center, achieved an exceptional milestone in its first month working with us. In just 30 days, they generated 183 new inquiries, resulting in a fully booked riding schedule for the entire month. The demand increase was so significant that they temporarily paused the campaign to maintain their operational capacity. Most impressive: this was accomplished at a remarkably low cost of just €1.66 per lead.
Case Study
Predictable Enrollment Engine for an Equestrian Center
Fortem, a well-known equestrian center, achieved an exceptional milestone in its first month working with us. In just 30 days, they generated 183 new inquiries, resulting in a fully booked riding schedule for the entire month. The demand increase was so significant that they temporarily paused the campaign to maintain their operational capacity. Most impressive: this was accomplished at a remarkably low cost of just €1.66 per lead.
Case Study
Predictable Enrollment Engine for an Equestrian Center
Fortem, a well-known equestrian center, achieved an exceptional milestone in its first month working with us. In just 30 days, they generated 183 new inquiries, resulting in a fully booked riding schedule for the entire month. The demand increase was so significant that they temporarily paused the campaign to maintain their operational capacity. Most impressive: this was accomplished at a remarkably low cost of just €1.66 per lead.
About Fortem
Fortem is a high-traffic equestrian center offering riding lessons, horse boarding, and training programs. Their goal was to increase enrollment for recurring lessons and structured programs while maintaining strong lead quality.
They needed a predictable acquisition system to drive demand consistently across the year — even outside peak seasons.
The Challenge
Before working with us, Fortem struggled with:
Seasonal fluctuations — demand surging in summer and dropping sharply in winter.
Unpredictable enrollment — lessons filled up only when returning clients brought referrals.
Limited marketing infrastructure — no automation, no segmentation, and no structured follow-up.
To grow sustainably, they needed a scalable digital lead flow, not dependent on weather, seasons, or referrals.
About Fortem
Fortem is a high-traffic equestrian center offering riding lessons, horse boarding, and training programs. Their goal was to increase enrollment for recurring lessons and structured programs while maintaining strong lead quality.
They needed a predictable acquisition system to drive demand consistently across the year — even outside peak seasons.
The Challenge
Before working with us, Fortem struggled with:
Seasonal fluctuations — demand surging in summer and dropping sharply in winter.
Unpredictable enrollment — lessons filled up only when returning clients brought referrals.
Limited marketing infrastructure — no automation, no segmentation, and no structured follow-up.
To grow sustainably, they needed a scalable digital lead flow, not dependent on weather, seasons, or referrals.
What We Delivered
183 Qualified Leads Generated
Highly engaged inquiries from parents and riders actively seeking lessons or training programs.
Full Lesson Calendar
The sudden influx of leads filled Fortem’s riding schedule completely, forcing a temporary pause in advertising.
€1.66 Per Lead Cost
The extremely low CPL demonstrated a strong product-market fit and highly optimized targeting.
Scalable Demand
The results showed that equestrian centers can grow rapidly with structured acquisition — even in niche or rural markets.
What We Delivered
183 Qualified Leads Generated
Highly engaged inquiries from parents and riders actively seeking lessons or training programs.
Full Lesson Calendar
The sudden influx of leads filled Fortem’s riding schedule completely, forcing a temporary pause in advertising.
€1.66 Per Lead Cost
The extremely low CPL demonstrated a strong product-market fit and highly optimized targeting.
Scalable Demand
The results showed that equestrian centers can grow rapidly with structured acquisition — even in niche or rural markets.
Strategic Impact
This case demonstrates that even businesses in niche, location-based markets can achieve explosive growth when equipped with:
A clear digital strategy
Structured ad campaigns
Automated lead follow-up
Real-time performance tracking
The early success validated the potential to scale Fortem's programs year-round instead of relying on seasonal demand.
This case demonstrates that even businesses in niche, location-based markets can achieve explosive growth when equipped with:
A clear digital strategy
Structured ad campaigns
Automated lead follow-up
Real-time performance tracking
The early success validated the potential to scale Fortem's programs year-round instead of relying on seasonal demand.
About Fortem
Fortem is a high-traffic equestrian center offering riding lessons, horse boarding, and training programs. Their goal was to increase enrollment for recurring lessons and structured programs while maintaining strong lead quality.
They needed a predictable acquisition system to drive demand consistently across the year — even outside peak seasons.
The Challenge
Before working with us, Fortem struggled with:
Seasonal fluctuations — demand surging in summer and dropping sharply in winter.
Unpredictable enrollment — lessons filled up only when returning clients brought referrals.
Limited marketing infrastructure — no automation, no segmentation, and no structured follow-up.
To grow sustainably, they needed a scalable digital lead flow, not dependent on weather, seasons, or referrals.
What We Delivered
183 Qualified Leads Generated
Highly engaged inquiries from parents and riders actively seeking lessons or training programs.
Full Lesson Calendar
The sudden influx of leads filled Fortem’s riding schedule completely, forcing a temporary pause in advertising.
€1.66 Per Lead Cost
The extremely low CPL demonstrated a strong product-market fit and highly optimized targeting.
Scalable Demand
The results showed that equestrian centers can grow rapidly with structured acquisition — even in niche or rural markets.
Strategic Impact
This case demonstrates that even businesses in niche, location-based markets can achieve explosive growth when equipped with:
A clear digital strategy
Structured ad campaigns
Automated lead follow-up
Real-time performance tracking
The early success validated the potential to scale Fortem's programs year-round instead of relying on seasonal demand.
Other cases
Other case studies
View our other project case studies with detailed explanations