Case Study

Case Study

Systemizing Demand for a High-Throughput Renovation Business

Wrap by Djam, a specialist in interior wrapping and rapid one-day renovation, generated 180 qualified leads in just four months, establishing a predictable pipeline for high-margin projects in a competitive renovation market.

Case Study

Systemizing Demand for a High-Throughput Renovation Business

Wrap by Djam, a specialist in interior wrapping and rapid one-day renovation, generated 180 qualified leads in just four months, establishing a predictable pipeline for high-margin projects in a competitive renovation market.

Case Study

Systemizing Demand for a High-Throughput Renovation Business

Wrap by Djam, a specialist in interior wrapping and rapid one-day renovation, generated 180 qualified leads in just four months, establishing a predictable pipeline for high-margin projects in a competitive renovation market.

Case Study

Systemizing Demand for a High-Throughput Renovation Business

Wrap by Djam, a specialist in interior wrapping and rapid one-day renovation, generated 180 qualified leads in just four months, establishing a predictable pipeline for high-margin projects in a competitive renovation market.

About Wrap by Djam

Wrap by Djam, known for premium wrapping and fast interior renovation, wanted to build a reliable acquisition system capable of generating consistent, commercially relevant demand. With high margins, one-day execution, and growing market awareness, the brand required a structured way to scale without operational instability.

Our approach focused on positioning, segmentation, and predictable pipeline creation, resulting in a strong early performance and a foundation for long-term growth.


The Challenge

The interior renovation sector is saturated, with limited differentiation and inconsistent seasonal demand. Wrap by Djam needed:

  • A consistent flow of qualified homeowners seeking cost-efficient renovation

  • Clear positioning in the “fast, stylish, sustainable” remodeling segment

  • A predictable job calendar to support operational planning

  • A reliable, scalable system that reduces dependency on word-of-mouth

The challenge was to build a pipeline that matched their high-margin, low-friction production model.

About Wrap by Djam

Wrap by Djam, known for premium wrapping and fast interior renovation, wanted to build a reliable acquisition system capable of generating consistent, commercially relevant demand. With high margins, one-day execution, and growing market awareness, the brand required a structured way to scale without operational instability.

Our approach focused on positioning, segmentation, and predictable pipeline creation, resulting in a strong early performance and a foundation for long-term growth.


The Challenge

The interior renovation sector is saturated, with limited differentiation and inconsistent seasonal demand. Wrap by Djam needed:

  • A consistent flow of qualified homeowners seeking cost-efficient renovation

  • Clear positioning in the “fast, stylish, sustainable” remodeling segment

  • A predictable job calendar to support operational planning

  • A reliable, scalable system that reduces dependency on word-of-mouth

The challenge was to build a pipeline that matched their high-margin, low-friction production model.

What We Delivered

180 Qualified Leads in the First 4 Months

A steady inflow of high-intent renovation prospects looking for premium wrapping and modern interior upgrades.

  • Average Order Value: €2,000 per project

  • High margins due to efficient, one-day execution

  • Stable week-over-week demand, enabling consistent operational planning

  • Improved utilization of production time across multiple crews

This created a structured revenue foundation rather than sporadic project spikes.

What We Delivered

180 Qualified Leads in the First 4 Months

A steady inflow of high-intent renovation prospects looking for premium wrapping and modern interior upgrades.

  • Average Order Value: €2,000 per project

  • High margins due to efficient, one-day execution

  • Stable week-over-week demand, enabling consistent operational planning

  • Improved utilization of production time across multiple crews

This created a structured revenue foundation rather than sporadic project spikes.

Strategic Impact

Stronger Position in the Fast-Renovation Segment

Clear market positioning as a premium, efficient alternative to traditional renovation strengthened Wrap by Djam’s visibility and competitiveness.

Predictable Revenue and Operational Stability

The newly built pipeline provided a steady rhythm of opportunities, supporting both scheduling and long-term capacity planning.

Long-Term Scalability

The model now allows for expansion into broader renovation categories, upsell pathways, and multi-crew scaling without losing quality or consistency.

Stronger Position in the Fast-Renovation Segment

Clear market positioning as a premium, efficient alternative to traditional renovation strengthened Wrap by Djam’s visibility and competitiveness.

Predictable Revenue and Operational Stability

The newly built pipeline provided a steady rhythm of opportunities, supporting both scheduling and long-term capacity planning.

Long-Term Scalability

The model now allows for expansion into broader renovation categories, upsell pathways, and multi-crew scaling without losing quality or consistency.

About Wrap by Djam

Wrap by Djam, known for premium wrapping and fast interior renovation, wanted to build a reliable acquisition system capable of generating consistent, commercially relevant demand. With high margins, one-day execution, and growing market awareness, the brand required a structured way to scale without operational instability.

Our approach focused on positioning, segmentation, and predictable pipeline creation, resulting in a strong early performance and a foundation for long-term growth.


The Challenge

The interior renovation sector is saturated, with limited differentiation and inconsistent seasonal demand. Wrap by Djam needed:

  • A consistent flow of qualified homeowners seeking cost-efficient renovation

  • Clear positioning in the “fast, stylish, sustainable” remodeling segment

  • A predictable job calendar to support operational planning

  • A reliable, scalable system that reduces dependency on word-of-mouth

The challenge was to build a pipeline that matched their high-margin, low-friction production model.

What We Delivered

180 Qualified Leads in the First 4 Months

A steady inflow of high-intent renovation prospects looking for premium wrapping and modern interior upgrades.

  • Average Order Value: €2,000 per project

  • High margins due to efficient, one-day execution

  • Stable week-over-week demand, enabling consistent operational planning

  • Improved utilization of production time across multiple crews

This created a structured revenue foundation rather than sporadic project spikes.

Strategic Impact

Stronger Position in the Fast-Renovation Segment

Clear market positioning as a premium, efficient alternative to traditional renovation strengthened Wrap by Djam’s visibility and competitiveness.

Predictable Revenue and Operational Stability

The newly built pipeline provided a steady rhythm of opportunities, supporting both scheduling and long-term capacity planning.

Long-Term Scalability

The model now allows for expansion into broader renovation categories, upsell pathways, and multi-crew scaling without losing quality or consistency.

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View our other project case studies with detailed explanations

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View our other project case studies with detailed explanations